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Brand Positioning & Strategy

Establish relevance and differentiation by establishing a clear brand platform. Define frameworks to communicate your value proposition and connect with consumers.

Freelance Projects

Leverage fractional marketing support for specific project needs. Everything from partnership management to strategic oversight.

Social Media & Content Strategy

Reach your consumers where they are and build an engaged community through compelling content. Maximize the platforms you use by understanding your target audience and how to reach them.

Marketing Consultation

Audit and improve current strategies in market or consultation for projects in the briefing phase.

At Caviar and OpenTable I led everything from brand campaigns across the funnel to marketing partnerships and events.

On the agency side I oversaw social media strategy for Marriott, United Airlines, Mercedes-Benz USA, Visa, Jose Cuervo, IKEA USA, T-Mobile, Neutrogena and National Grid.

Work

Integrated Campaign and Partnership Work

  • Integrated OOH Campaign

  • Product Launch for Bundled Orders

  • Integrated Valentine's Day Campaign

  • MICHELIN Partnership

  • Bumble Partnership

  • NYCWFF Partnership

  • Integrated Summer Campaign

  • EEEEEATSCON LA Partnership

  • EEEEEATSCON NYC Partnership

  • Digital OOH

    Digital OOH

  • Hamptons Pop up

  • Caviar x MICHELIN Hamptons Pop up